5 Books for Business That Influenced Us

There are millions of books out there for us to read, however few have such a profound impact on many. These books have influenced our perspectives, what we stand for and how we conduct ourselves. Be inspired and enjoy!




 

  1. Think and Grow Rich by Napoleon Hill

Napoleon Hill

Things we have learned

  • A positive mental attitude can solve all problems.
  • When you really know what you want, set a plan to accomplish. Let nothing stop you and you will be successful.
  • Pick a mentor group of your favorite people and if you are ever confused, imagine what they’d advise you to do.

    2. The 4 Hour Work Week by Tim Ferriss

Tim Ferriss

Things we have learned

  • Real-world templates you can copy for eliminating e-mail, negotiating with bosses and clients, or getting a private chef for less than $8 a meal.
  • More than 50 practical tips and case studies from readers (including families) who have doubled income, overcome common sticking points, and reinvented themselves using the original book as a starting point.
  • The latest tools and tricks, as well as high-tech shortcuts, for living like a diplomat or millionaire without being either.
  • How Lifestyle Design principles can be suited to unpredictable economic times.

3. Rich Dad Poor Dad by Robert Kiyosaki

Robert Kiyosaki

Things we have learned

  • The History and The Power Of Corporation: By filing as a corporation, the rich are able to mitigate their losses to only the amount they invested in the corporation.
  • The Rich Don’t Work for Money: The rich are more focused on ways of creating residual money, money that increases even if you don’t work, rather than waiting for the next job with a pay raise.
  • Work to Learn- Don’t Work for Money: Robert Kiyosaki recommends in the book, take a long view of life. Instead of simply working for the money and security, which are important, take a second job or take classes that will teach you a skill.

4. The Lean Startup by Eric Ries

Eric Ries

Things we have learned

  • Startups exist not just to make stuff, make money, or even serve customers. They exist to learn how to build a sustainable business
  • A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.
  • The goal of early contact with customers is not to gain definitive answers. Instead, it is to clarify at a basic, coarse level that we understand our potential customer and what problems they have. With that understanding, we can craft a customer archetype, a brief document that seeks to humanize the proposed target customer.

5.Purple Cow by Seth Godin

Seth Godin

Things we have learned

  • Cows, after you’ve seen one, or two, or ten, are boring. A Purple Cow, though…now that would be something. Purple Cow describes something phenomenal, something counter intuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows-but you can bet they won’t forget a Purple Cow. And it’s not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It’s built right in, or it’s not there. Period.

 

These books have had a major impact on the way we do things at When We Design.  If you would like to have the When We Design experience please feel free to contact us for a Free logo design web design or mobile website design and conversion consultation Click Here to contact us

Hey All,
I am Antoine Thomas Senior Administrator and Lead Designer of When We Design. My passion for helping people and companies leads me to sharing my talents and helpful information to all.

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